Bas bleu

"Happy Days"

I must confess, I have waited my whole life for someone to write a book like Bright-Sided. When I was a young child, my family moved to the United States from Israel, where churlishness is a point of pride. As I walked around wearing what I considered a neutral expression, strangers would often shout, “What’s the matter, honey? Smile!” as if visible cheerfulness were some kind of requirement for citizenship.

Now, in Barbara Ehrenreich’s deeply satisfying book, I finally have a moral defense for my apparent scowl. All the background noise of America — motivational speakers, positive prayer, the new Journal of Happiness Studies — these are not the markers of happy, well-adjusted psyches uncorrupted by irony, as I have always been led to believe. Instead, Ehrenreich argues convincingly that they are the symptoms of a noxious virus infecting all corners of American life that goes by the name “positive thinking.”

What started as a 19th-century response to dour Calvinism has, over the years, turned equally oppressive, Ehrenreich writes. Stacks of best sellers equate corporate success with a positive attitude. Flimsy medical research claims that cheerfulness can improve the immune system. In a growing number of American churches, confessions of poverty or distress amount to heresy. America’s can-do optimism has hardened into a suffocating culture of positivity that bears little relation to genuine hope or happiness.

[…]  Ehrenreich’s inspiration for Bright-Sided came from her year of dealing with breast cancer. From her first waiting room experience in 2000 she was choking on pink ribbons and other “bits of cuteness and sentimentality” — teddy bears, goofy top-10 lists, cheesy poetry accented with pink roses. The sticky cheerfulness extended to support groups, where expressions of dread or outrage were treated as emotional blocks. “The appropriate attitude,” she quickly realized, was “upbeat and even eagerly acquisitive.” The word “victim” was taboo. Lance Armstrong was quoted as saying that “cancer was the best thing that ever happened to me,” while another survivor described the disease as “your connection to the divine.” As a test, Ehrenreich herself posted a message on a cancer support site under the title “Angry,” complaining about the effects of chemotherapy, “recalcitrant insurance companies” and “sappy pink ribbons.” “Suzy” wrote in to take issue with her “bad attitude” and warned that “it’s not going to help you in the least.” “Kitty” urged her to “run, not walk, to some counseling.”

— from Hanna Rosin’s review of Bright-Sided:  How the Relentless Promotion of Positive Thinking Has Undermined America (here)